Post by account_disabled on Feb 14, 2024 8:26:58 GMT
Considering the arrival of the internet more than two decades ago, we have countless examples of successes and failures. This trend has been called “memetic marketing”, and we see how it is used by large multinationals and traditional companies. Even the RAE has made tweets responding to celebrities or politicians viral.
A few months ago with Shakira's Niue Email List famous song, we saw the great wave of memes made by companies, from Casio to thousands of restaurants and stores. And everything indicates that this is going to become more and more common, as in the case of Elon Musk and Mark Zuckerberg. Today, it is a central part of Community Managers to be able to use irony and humor on networks to achieve brand visibility, and it is key for new launches.
Twitter is usually the main platform where memes are shared, and companies have therefore opted for a strong presence there. Speed and ingenuity are rewarded in dealing with fashionable topics and the latest news. But Instagram is not short. Recently, the involvement of thousands of brands in a post that precisely sought to awaken their creativity was notable.
A few months ago with Shakira's Niue Email List famous song, we saw the great wave of memes made by companies, from Casio to thousands of restaurants and stores. And everything indicates that this is going to become more and more common, as in the case of Elon Musk and Mark Zuckerberg. Today, it is a central part of Community Managers to be able to use irony and humor on networks to achieve brand visibility, and it is key for new launches.
Twitter is usually the main platform where memes are shared, and companies have therefore opted for a strong presence there. Speed and ingenuity are rewarded in dealing with fashionable topics and the latest news. But Instagram is not short. Recently, the involvement of thousands of brands in a post that precisely sought to awaken their creativity was notable.